April 27, 2024
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In Talks To Sell Bisleri, Including With Tata Group: Chairman R Chauhan

Ramesh Chauhan, a seasoned businessman, revealed on Thursday that he is looking for a buyer for his packaged water company Bisleri International and is in talks with a number of parties, including Tata Consumer Products Ltd. A 7,000 crore contract with Tata Consumer Products Ltd.(TCPL), according to a report, was refuted by the 82-year-old pioneer of the Indian bottled water industry.

Ramesh Chauhan responded in the affirmative when asked if he was selling his bisleri business. “Yes. We are, “He spoke to PTI. He did, however, disclose that the group is in talks with a number of potential buyers.

When asked about the report that he has agreed to sell his business to the Tata Group firm, Chauhan, Chairman of Bisleri International said, “It’s not correct… We are still discussing.” When asked about the reasons for the sale of Bisleri business, the octogenarian business leader said someone had to handle it and look into it.

Jayanti, his daughter, is not interested in running the company, Chauhan continued.

Later, a spokesperson for Bisleri International said in a statement to the media: “We are in talks and cannot say further.” Chauhans sold their soft drink company to The Coca-Cola Company, a large US beverage company, thirty years ago. In 1993, he transferred to the company with its headquarters in Atlanta names like Thums Up, Gold Spot, Citra, Maaza, and Limca.

Thums Up, one of these brands, has already attained billion-dollar status, and Coca-Cola anticipates that Maaza, a manufacturer of fruit drinks, will follow suit by the year 2024.With its brand Himalayan, which sells packaged mineral water, TCPL is already a player in the bottled water market. Additionally, it can be found in the hydration market alongside Tata Copper Plus Water and Tata Gluco.

Picture courtesy: Google/images are subject to copyright

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