Tatas In Talks With Bisleri To Acquire A Stake: Report
According to insiders, Tata Group is thought to have started negotiations with Bisleri International to buy a stake in the packaged water company. According to a source familiar with the situation, the situation is still very early on, therefore it would be premature to predict that a deal would materialise.
Tata Consumer Products Ltd. (TCPL), which also sells packaged mineral water under the brand Himalayan and with trademarks like Tata Copper Plus Water and Tata Gluco in the hydration market, is where the Tata Group’s consumer business is housed.
The FMCG arm of the Tata group, TCPL, is thought to have started the conversations. However, both businesses declined to comment on the development when reached. A Tata Consumer Products spokeswoman responded by email, saying “Tata Consumer Products does not comment on market speculation.”
A representative for Bisleri International added that the company “does not comment on market speculation.” Industry watchers claim that, should the transaction go through, it would provide the FMCG part of the Tata group a bigger opportunity to compete in the quickly expanding bottled water market.
According to a report from market research and advisory TechSci Research, the Indian bottled water industry was valued at over USD 2.43 billion (about 19,315 crore) in FY2021.The segment is contested by a number of businesses, including Coca-Cola India through its brand Kinley, PepsiCo’s Aquafina, Bailley from Parle Agro, and Rail Neer from the Indian Railway Catering and Tourism Corporation (IRCTC), however they are all lagging behind Bisleri, the market leader.
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